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How to turn off those silly video call reactions on iPhone and Mac
<p>A guide to turn off reactions on your iPhone and Mac so you don’t get surprised by effects during work video calls.</p>
Shashank Mishra
Jul 3, 20241 min read


How to turn off Instagram's political content filter
<p>It’s election season in the U.S., and Instagram has changed the way that it recommends political content. On both Instagram and the newer X competitor Threads, this change won’t impact what you see from accounts you already follow. But the platforms won’t proactively recommend content about politics, which could limit users’ ability to learn about […]</p>
Shashank Mishra
Mar 26, 20242 min read


How to verify a data breach
<p>Over the years, TechCrunch has extensively covered data breaches. In fact, some of our most-read stories have come from reporting on huge data breaches, such as revealing shoddy security practices at startups holding sensitive genetic information or disproving privacy claims by a popular messaging app. It’s not just our sensitive information that can spill online. […]</p>
Shashank Mishra
Mar 15, 202411 min read


Elon Musk switched on X calling by default: Here how to switch it off
<p>In his quest to turn a simple and functioning Twitter app into X, the everything app that doesn’t do anything very well, Elon Musk launched audio and video calling on X last week — and this new feature is switched on by default, it leaks your IP address to anyone you talk with, and it’s […]</p>
Shashank Mishra
Mar 4, 20244 min read


How to think about your competitor slide for your pitch deck
<p>There’s no such thing as a startup without competitors, but you need to know how to talk about them, including how you plan to exist alongside the competition.</p>
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Feb 17, 20234 min read


How to think about your business model as part of a VC pitch
<p>A startup’s business model slide needs to paint a picture that shows where the business is now and how it can grow over time.</p>
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Feb 10, 20236 min read


Teach yourself growth marketing: How to perform growth experimentation through A/B testing
<p>Learn how to perform A/B tests, prioritize a list of tests, and run them with minimal external interference.</p>
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Jan 26, 20235 min read


Labrador taps the Echo Show to expand functionality for its eldercare robot
<p>I first met with the team at Labrador Systems in a hotel suite several CESes ago. What immediately stood out about the firm is its focus on the long-standing promise of eldercare robotics. Various systems have existed in Japan for decades now, aimed at that nation’s aging population. But for the most part, it’s a […]</p>
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Jan 5, 20232 min read


How to track Santa Claus this Christmas Eve
<p>If you’re a parent with young children, then you’ll probably hear this a lot on Christmas Eve: “Where’s Santa right now?” With tracking tools like the NORAD Santa Tracker and Google’s Santa Tracker, everyone can know when Father Christmas will arrive. Here’s how to follow Santa’s journey this Christmas Eve. Track Santa Claus with NORAD […]</p>
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Dec 24, 20223 min read


How to implement a video SEO strategy
<p>Good content today also includes video. A video SEO strategy is no longer optional to driving growth — it’s absolutely necessary.</p>
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Dec 12, 20225 min read


How to stream the 2022 FIFA World Cup in the USA
<p>Fans across the globe will be tuning in to the most-watched sporting spectacle — the 2022 FIFA World Cup— set to kick off on Sunday, November 20, with host nation Qatar facing off against Ecuador. FIFA expects 5 billion people worldwide to watch this year’s tournament. If you’re planning on streaming the 2022 World Cup, […]</p>
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Nov 20, 20224 min read


How to turn user data into your next pitch deck
<p>If you’re a founder of a new SaaS, fintech, marketplace or consumer subscription product, here’s what you should be showing investors at the early stages of your journey.</p>
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Nov 16, 20224 min read


How to create a due diligence road map for Series B investors
<p>By keeping the information you provide tightly coupled with the initial story that captured investor interest, you create momentum within the partnership.</p>
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Sep 16, 20226 min read


How to turn whatever app you want into a Lock Screen widget on iOS 16
<p>For those of us who love customization, the Lock Screen widgets feature on iOS 16 is super exciting. But it’s on developers to engineer their very own app widgets, and with iOS 16 only out for a few days so far, there aren’t a ton of options outside of native Apple apps. Fortunately, companies like […]</p>
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Sep 14, 20222 min read


How to fundraise a Series A
<p>Beginning with the first company I co-founded 25 years ago and continuing through the second company I co-founded 15 years ago, I raised over $100M from top-tier VCs.</p>
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Aug 31, 20226 min read


How to run growth marketing during a recession
<p>How does one build, scale and navigate the headwinds of a recession, especially as consumer behavior changes dramatically?</p>
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Aug 2, 20224 min read


How to improve retention, growth marketing’s golden metric
<p>Growth marketing isn’t the silver bullet to solving retention, but there are definitely some tactics that can be implemented to help improve it.</p>
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Jun 2, 20224 min read


How to think like an investor: Understanding the actual cost of fundraising
<p>Investors want you to raise enough capital to comfortably reach your financial and non-financial targets before another fundraise — raise what you expect to need plus an acceptable buffer.</p>
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Apr 18, 20228 min read


How to make trees better
<p>It’s crunch time to start working on something to combat the amount of CO2 in our atmosphere.</p>
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Apr 15, 20224 min read


How to grow your organic traffic with earned media
<p>Earned media carries a ton of value, but not everyone understands how to measure its impact or grasp its full effect on your organic growth.</p>
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Feb 17, 20225 min read
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