Automattic acquires WPAI, a startup that makes AI products for WordPress

WordPress hosting company Automattic said on Monday that it is acquiring WPAI, a startup that builds AI solutions for WordPress.

WPAI’s products include CodeWP, which lets you use AI to create WP Plugins; AgentWP, an AI assistant for WordPress site builders; and WP Chat, a chatbot for WordPress-related questions. WPAI noted on its blog that CodeWP and AgentWP would be discontinued in their current states and integrated within Automattic’s offering.

WPAI’s founding team will join Automattic to lead WordPress’ AI efforts. Financial terms of the deal were not disclosed.

“They’ll be working on testing, building, and integrating innovative AI solutions into the core ecosystem to redefine how users and developers work with WordPress,” Automattic said.

Automattic’s CEO Matt Mullenweg also separately announced the acquisition on his personal blog.

On its blog, WPAI said the company will focus on creating AI solutions for the WordPress ecosystem.

“This includes developing AI standards for WordPress, improving the platform’s core functionality, and creating tools that help users build and manage better websites. We’ll work closely with the WordPress community to thoughtfully implement these improvements while maintaining open-source values,” WPAI said.

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Automattic already offers an AI writing assistant as well as a tool that can help you write succinct posts.

The WPAI deal is Automattic’s second in two months. Last month, the company snapped up a Grammarly competitor for developers, called Harper, which checks grammar locally on devices.